关于云南自由贸易试验区猫鼬咖啡实业有限公司
Yunnan Free Trade Experimental Area Kafelaku coffee Industry Co., Ltd.
(一)得天独厚的咖啡种植环境
云南省的西部和南部地处北纬15°至北回归线之间,大部分地区海拔在1000-2000米,地形以山地、坡地为主,且起伏较大、土壤肥沃、日照充足、雨量丰富、昼夜温差大,这些独特的自然条件形成了云南小粒种咖啡品味的特殊性—浓而不苦,香而不烈,略带果味。早在五十年代,云南小粒种咖啡就在国际咖啡市场上大受欢迎,被评定为咖啡中的上品。
云南咖啡的种植历史,可追溯到1892年。一位法国传教士从境外将咖啡种带进云南,并在云南省宾川县的一个山谷里种植成功。这批咖啡种子繁衍的咖啡植株至今在宾川县仍然有三十多株在开花结果。云南咖啡大规模种植是在五十年代中期,一度种植规模达4000公顷。至1997年末,全省咖啡种植面积已达7800公顷。目前全省种植面积占全国面积的70%,产量占全国的83%,无论是从种植面积和咖啡豆产量来看,云南咖啡已确立了中国国内的主导地位。
1. Unique Coffee Planting Environment
The west and south of Yunnan Province are located between 15 ° N and Tropic of cancer. Most of the areas are 1000-2000 meters above the sea level. The terrain is mainly mountainous and sloping land with large fluctuation, fertile soil, sufficient sunshine, abundant rainfall and large temperature difference between day and night. These unique natural conditions form the particularity of taste of Yunnan Arabica coffee, with taste of strong but not bitter, fragrant but not violent, slightly fruity. As early as the 1950s, Yunnan Arabica coffee was very popular in the international coffee market and was rated as the premium grade coffee.
The coffee planting history in Yunnan can be traced back to 1892. A French missionary brought coffee seeds into Yunnan province from abroad and successfully planted them in a valley in Binchuan County. Up to now, there are still more than 30 coffee plants in Binchuan County that are blooming and bearing fruit. The large scale planting of coffee in Yunnan was in the middle of the 1950s, with a planting scale of 4000 hectares. By the end of 1997, the coffee planting area had reached 7800 hectares. At present, the planting area of Yunnan Province accounts for 70% of the national area and the output accounts for 83% of the national area. In terms of the planting area and the output of coffee beans, Yunnan coffee has established the leading position in China.
(二)看准机会,成立咖啡种植庄园及咖啡豆烘焙工厂
广州猫屎咖啡连锁有限公司2012年在云南省成立子公司:云南自由贸易试验区猫鼬咖啡实业有限公司(以下简称“咖啡豆工厂”)。主要经营项目包括:
1. 万亩咖啡种植庄园;
2. 咖啡生豆加工及批发;
3. 烘焙豆加工及批发。
目前,咖啡豆工厂年产量达到2万吨以上,主要客户包括:超过1000家咖啡实体店(猫屎咖啡旗下连锁店、诚品咖啡旗下连锁店及其客户)、猫屎咖啡罐装饮料、广州市咖啡行业协会旗下会员单位客户、各大酒店咖啡吧等等。
2. Coffee Manor and Factory
Kafelaku Coffee Franchise Co. Ltd. established a subsidiary, Yunnan Free Trade Experimental Area Kafelaku coffee Industry Co., Ltd., in Yunnan Province in 2012. The main business items are as following:
(1) 10000 mu coffee plant area.
(2) Processing and wholesale of raw coffee beans;
(3) Processing and wholesale of baked beans.
At present, the annual output of coffee bean factory has reached more than 20000 tons, and its main customers include: more than 1000 physical coffee stores, canned beverage of Kopi Luwak coffee, member units under Guangzhou Coffee Industry Association, coffee bars in major hotels, etc.
(三)与政府强强联合,打造自由贸易片区
中国(云南)自由贸易试验区红河片区(以下简称“红河片区”)管委会、河口县人民政府与广州猫屎咖啡连锁有限公司签署了《中国(云南)自由贸易试验区红河片区咖啡一二三产业融合发展示范区项目战略合作协议》。
在通过大量市场调研和科学分析论证的基础上,广州猫屎咖啡连锁有限公司决定在红河片区投资建设咖啡一二三产业融合发展示范区项目,该项目计划总投资50亿元,建设内容包括:一产板块咖啡田园综合体10万亩,包括99500亩咖啡生态种植示范区、100亩麝香鼬观光园、400亩配套咖啡种苗基地;二产板块咖啡加工园区337亩,包括分拣、加工、仓储、研发、展示等。
3. Joint Construction of Free Trade Area
The Management Committee of Honghe District and Hekou County People's government of China (Yunnan) Pilot Free Trade Area as well as Kafelaku Coffee Franchise Co. Ltd. have signed the strategic cooperation agreement on the project of Honghe District coffee primary, secondary and tertiary industry integration development demonstration zone in China (Yunnan) Pilot Free Trade Area.
On the basis of a large number of market research and scientific analysis and demonstration, Kafelaku Coffee Franchise Co. Ltd. has decided to invest in the construction of coffee industry integration development demonstration area project in Honghe District, with a total investment of 5 billion RMB. The construction contents so far are as follows: firstly, 100,000 mu of coffee garden complex in the primary industry, which including 99,500 mu of coffee ecological planting demonstration area, 100 mu of musk weasel tourism garden, 400 mu coffee seedling base. Secondly, 337 mu Coffee bean processing park of second industry, including sorting, processing, storage, R&D, exhibition, etc.
2.挑选咖啡豆
SELECT COFFEE BEANS
3.加工咖啡豆
PROCESSED COFFEE BEANS